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"In the center of a long tradition."

Reviewer: Lloyd A. Conway
Lansing, MI

The author, a passionate practitioner of the teaching arts in an inner-city classroom, has, amidst the ruins of print-based culture, rediscovered how to connect with the fullest possible range of a would-be reader's senses. This is all the more timely, given what the rising generation internalizes as the normal way of information-processing. A. Bartlett Giamatti spotted the trend in the 1980s, and noted in "Take Time for Paradise," his ode to baseball, that the young were even them mentally imaging things as if on a screen - that their experiences with computers and video games dramatically altered their basic perception of knowledge transmission. (My son made the same observation - he learns more from the Discovery and History Channels than from text.)

Beyond that, the written word is not even what it once was: the plague of Newspeak-style bland language has all but extinguished the supple verve of good English prose in everyday usage. Business, newspapers, and textbooks, among other venues, are in the thrall of dumbed-down, disposable writing of a most forgettable kind. (Example: Compare a King James Bible with the New International Version, and try to find one memorable phrase in the latter that is not a leftover from the former.)

Ms. Kirschenbaum passionately wants to rescue our culture from irrelevance in the eyes of her students. Despite what she reports as indifference from academics more interested in pedigree than in the power of ideas, she gathered the panoramic sweep of how non-Gutenbergian cultures transmitted information - in vivid color, shaped in every way imaginable, as opposed to block text, with assistance from everything that two-dimensional art can offer to stimulate the brain (she discusses the science of that, too) to be receptive to the meaning conveyed by the author.

Ms. Kirchenbaum re-discovered the importance of color. In doing so, she stands in the center of a long tradition, sidetracked by the limitations of Gutenberg's printing press, but not entirely forgotten. The author is probably correct in thinking that black-on-white block text held sway for as long as it did because of the near-monopoly that it had in conveying printed information. The advent of multi-media and desktop publishing means that A.) Old-style text is not the only game in town, and B.) One must ask how anyone used to high levels of stimulation via television, the Internet, etc., can otherwise be induced to use unexercised imagination to make reading attractive.

The book is sprinkled with quotes from classic writers - Horace, Mencius, Hugh of St. Victor, etc., and experts in the field of graphic design, to bolster the author's case. That case rests on foundations as old as Plato: the preception of reality gained through reading may be as imperfect as the shadows on the wall in his famous analogy of the cave; using art and color to enliven words can only help bring that image into sharper focus, and thus the phantasms of memory when the reader recalls it at a later date. In a post-literate world, such writing serves such as Gothic architecture once did for Christianity - a sermon in stone. To use a secular example, Shakespeare meant for his plays to be seen, not read; adding something to black-on-white block text brings the reader nearer to what the playwright wanted to convey, in terms of total, felt meaning.

The power of Ms. Kirchenbaum's message stayed with me as I read deeper into her book: While watching, "My Big, Fat, Greek Wedding," I connected the Orthodox use of icons ("Written," not painted - every stroke had specific meaning to the believer), incense, chanting, and candles - all elements absent from American Protestant Christianity, to the Eastern way of engaging all the senses in a religious experience.

In closing, while Ms. Kirschenbaum does not cite Thomas More, he wrote in support of her ideas, when he said, as quoted by Sister Miriam Joseph in her classic, "The Trivium" - "Images are necessary books for the uneducated and good books for the learned, too. For all words be but images representing the things that the writer or speaker conceives in his mind,... and so conceived in the mind, is but an image representing the very thing itself that a man thinks of."

What Ms. Kirchenbaum is attempting is not a revolution, but a restoration, reconnecting us with the timeless knowledge of the ages. For that she deserves our approbation and active support.-

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